03Growth
Search & Digital Marketing
Paid and organic search, managed by people who can also fix the site underneath. Most agencies can only do one half of that.
What the work involves
- 01
Search foundations
Technical SEO, structured data and page speed. The work that compounds rather than rents.
- 02
Paid search
Google and Microsoft Ads built around margin, not clicks. Negative keywords maintained weekly.
- 03
Measurement
Server-side conversion tracking so the numbers in the report match the numbers in your bank.
- 04
Reporting you read
One page, monthly: spend, cost per enquiry, and what we are changing next.
What you are left with
- Keyword and margin model
- Campaign build
- Monthly one-page report
- Landing page tests